Archive for the ‘Sales Strategy’ Category

A little more effort and a little less whining.

Monday, August 30th, 2010

Yes, it is tough to be self employed and in business. You have to do more than ever. OK… then do it without the whining please.

If you have to work longer… do it. At least you have work to do.

If you need to improve your job skills… do it. Staying on top of your profession is a good business decision. Nobody wants you practicing on them. Get so good that everybody wants you working with them!

If you lack good communication skills… who can learn them for you? There are just some things that you have to do for yourself. So… do it. Learn about listening, asking good questions, and understanding what people intend to say. There are plenty of books and classes and mentors available. Ask around. Find out what someone you admire has done to get really good at communication… and then learn, practice and do what is required to raise your skill level.

Give up your woe is me story. Really, why inflict your sad pity party on other people?  Come up with something to be grateful for and then share that. Uplift people, don’t inflict them.

Decide to do something productive today. Make your efforts at work mean something. Do it for you. Take pride in giving your best. And then do it again tomorrow… and the next day… and the next week, month and year.

We need people to stop slacking and start making a positive contribution every day.

If we all do this… we won’t be in a recession.  We will see this economy turn around without government help… without handouts… without finger pointing… without making anybody wrong.

And it starts with you!

What can you do today that will make a positive difference at work, at home, and for someone else?

I don’t know about you, but I’m tired of all the negativity. It’s time to say something nice about other people, instead of attacking them. What solutions do you have to offer? Now, that would actually make a difference.

It’s time to respect each other and be accountable for what we do on a daily basis.

It’s time for a little more honest effort and a lot less whining!

LoadingUpdating...

I want Results!

Tuesday, May 18th, 2010

I want Results!

Right… we all do.

But what we don’t really think about is HOW we communicate what results mean to us.

When we just assume that the other person “knows what we mean” we are setting ourselves up to be disappointed.

For example, if I said to a painter, I want my living room painted a nice shade of green… is it possible that the painter may have a different picture in his mind as to the exact shade or variation of green that I wanted on my walls?

In our day to day conversations with people… if you stop and really listen to how people talk, clean, crisp communication with a clear understanding rarely happens.

If you are in business, and part of your job is to convey to buyers and sellers, or clients and customers, why they should buy from you and your company…. and you assume that they already know what you offer… is it possible that they may not know specifically what you can do for them?

Without properly sharing what benefits your products and services offer them… and how those advantages relieve the pain of the problem they want fixed… and deliver to them better results… can you see how you may find yourself at a disadvantage if they also talked with a competitor who did a better job of asking questions and finding out what end results these same buy/customers were looking to achieve?

So to consistently enjoy better communication and ultimately get better results, always pay attention to your words and how they land with people.

Sometimes, all you need to do is watch the facial expressions on the people you are talking with. What do their facial movements and expressions tell you?

If they roll their eyes, does that mean they may not like what they just heard? If they break eye contact with you, could they be thinking about what you just said and what that means to them? If they lean back, could they be creating space between you and your ideas?

Don’t just talk at people, listen with your eyes and ears to see if they understand and agree with what you just said. Do they look confused or engaged?

People broadcast what they think and feel all the time.

For today, make it a point to observe your communication style. What you find may be eye-opening.

Do you every time accurately articulate what you expect from them, and what they can expect from you?

Sloppy communication brings about less than satisfying results.

Good communication is the foundation for a trust relationship. If they don’t trust you, they won’t want to work with you.

How well you communicate directly determines the results you enjoy!

Surrounded by problems but seeing amazing opportunities

Friday, March 12th, 2010

“The ultimate test of a relationship is to disagree but to hold hands.” – Alexandria Penney

Take a moment and think about what this quote means to you…
• In your real estate business?

• In your personal relationships?

Do you hold hands so that you still feel connected as you love each other and discuss issues that are causing friction?

Do you hold hands as a metaphor that the relationship is bigger than the disagreement?

Is hand-holding why the songs by Hootie and the Blowfish… “Hold My Hand, I want you to hold my hand”… and The Beatles, “I want to hold your hand” became Number One and still are so popular?

Or, do you hold hands so you don’t choke the other person. LOL.

In today’s stressful and tough economy, maybe emotionally “holding hands” is exactly what our buyers and sellers need from us to “feel the luv” and caring that is missing as their world is being turned inside out.

Treating people right has taken on a higher level of importance as so many are carrying a heavy load now-a-days. There are lots of wounded people everywhere right now for you to make a positive difference for. And that is good for your Soul and your future
business!

Today, you can really stand out and assure yourself business growth by doing more than is expected of you. It’s what you do AFTER you have done what they expected that will be Memorable in their Hearts and Minds. Go the extra mile. It will return to you great dividends and wonderful referrals!

Average and ordinary agents constantly tell me how “bad” it is in the market right now, and that is why they are having such a hard time.

Yet, the better and best agents are also surrounded by tons of problems … but they see them as amazing opportunities for the smart business person with the eyesight to see beyond the surface.

The future belongs to the people willing to learn better ways to communicate in a caring manner. Maybe there really is something about holding hands and working together to get better results!

Bobby-Lo… or… Bobby-Hi.

Sunday, March 7th, 2010

Bobby-Lo… or… Bobby-Hi.

We recently walked into a restaurant on the other side of town that we hadn’t frequented for a few months.

Bobby-Lo, the waitress, shouts loudly at us from across the room,
“So, where ya been? Haven’t seen you for awhile!”

I said, “We came for the fish fry. Are you still frying up that delicious cod?”

Bobby-Lo briskly tells us without any warmth in her voice, “they use scrod for the regular fish fry… always have… it’s gonna cost you more to get the cod.”

Let’s try this again from a standpoint of really being glad to see some past regular customers return again. What I am talking about here is some… Good Old Fashioned Make Me Feel Good That I Walked Into Your Place Of Business!!!

Ready? Here we go again…
We recently walked into a restaurant on the other side of town that we hadn’t frequented for a few months.
Bobby-Hi, the waitress, greets us with a smile so big that you could feel it all the way across the room, “It’s so good to see you again! So, where ya been? Haven’t seen you for awhile!”

I said, “We came for the fish fry. Are you still frying up that delicious cod?”

Bobby-Hi tells us with warmth in her voice, “You have good taste to choose the cod. Even though it costs just a little bit more, it is soooo worth it! What can I get you folks to drink?”

If you look closely, you will see that only a few words are different. And yes, the caring level was also different. Which waitress would you prefer to have greeted and served you?

Let’s contrast the two different approaches.
How did Bobby-Lo make you feel? Possibly like she was… just doing her job?
Did her words and facial movements seem disinterested and confrontational?
Is it even possible that it was a non-caring and kind of aggressive approach that might actually cause hungry diners to respond defensively and rethink their thoughts about coming back to eat there again?

Now, how did Bobby-Hi make you feel? Possibly like she was… enjoying her job and truly glad to see you again?
And even though you were not actually there with us, could you “feel” Bobby-Hi’s smile and excitement as she engaged us through her choice of words and facial movements that were inviting and friendly?

Does the manner in which you initially approach people on the phone or in person make a difference to the way they “hear” you and “see” you?
The answer is a resounding “yes.”

So, my suggestions and coaching… put your smile on and truly be happy that you have a customer/client to wait on. You have somebody to work with that pays you for services rendered. Whether you are driving around looking to find the right home for buyers, or bringing some good food to hungry patrons… do what you do in such a way that your clients and customers can’t wait to come back and have you do it for them again… and again!

Let’s be more aware of the things that people notice and are more judgmental about in an economy that has hit us all in the pocketbook.

Start each encounter by being more professional and personal.
Thinking ahead of time is hard work. Saying dumb stuff in the moment is easy.
The key to consistently better results is to practice your best lines and scripts so you can say your truth in an engaging and respectful way.
By knowing what you are going to say and how that could make people react, you are allowing people to “feel” that you are there to take really good care of them and help them make good decisions!

With an engaging and inviting approach in place, you will be at your best, and your clients and customers will feel comfortable and delighted with you.

be open to the abundance of opportunities

Wednesday, March 3rd, 2010

To be successful and not be stopped by rejection and objections, we do need to believe in ourselves, believe in the value we offer, and believe in the difference we make. With belief, all things are possible!

For better results to come your way, you have to be open to the abundance of opportunities that are available for you.

Most people miss out on opportunities because they are not open to seeing the opportunities. They have a negative outlook on life, or worse, a “not good enough” inner view of themselves, so they “can’t see” OPPORTUNITY when it is staring them in the face. Get clear on this… opportunities are never lost… they just go to someone else who is ready to receive more abundance and success.  Let me make this even more painful… Someone else will take the opportunities you miss.

Opportunities go looking for the people who are ready to have more success in their lives! Opportunities go to the person who has practiced hard to improve their selling skills, their communication skills, and their asking and listening skills.

Opportunities go to the people who can recognize them… and are prepared to act upon the Opportunities!

“If you look at what you have in life, you’ll always have more. If you look at what you don’t have in life, you’ll never have enough.”
-Oprah Winfrey

Think on this: You can’t fall off the floor.

Many people today are just taking up space sitting around waiting for their luck to change. Their motto is… don’t just do something… stand there… and then sit down and rest because it is hard work just standing there. After a while, whether they are sitting or standing, they have taken up a new passion… and now it sounds like… don’t sit there or stand there quietly… complain and worry loudly about how bad it is to anybody and everybody who will listen.

DO NOT, I repeat… Do Not give these whiners your valuable time. They are energy suckers and will steal your time and make you feel worse. You do not need them in your life. Tell them point blank, “I don’t have time for a pity-party right now… I’ve got commitments to keep and productive things to accomplish.”

Make the first move by taking action. Decide to DO Something Productive and “You” will get closer to your goals/dreams.

Get On Your Feet… Get Up and Make Something Good Happen!!!

One of my Flying Tiger Graduates teaches a self defense class. Dori shared with me that she teaches her class the proper way to get up if they either get knocked down or slip and fall down. In either scenario, Dori tells them that. You’re never defenseless unless you give up. To that I say, good coaching Dori!

Make the right moves and you get closer to your important dreams.

And if you can look up, you can get up… but never, never, give up!

So what do you say… isn’t today a good day to accomplish something great?